While most corporations are still tiptoeing around cryptocurrencies, Metaplanet is taking initial step to dive in. And it’s making no apologies for it.
The Tokyo-based investment firm has just added another 330 BTC to its reserves . The latest purchase cost approximately $28 million.
That brings its total Bitcoin holdings near to 5000 BTC at 4,855 BTC. This makes Metaplanet the largest corporate Bitcoin holder in Asia. And according to the company, it's just getting started.
MetaPlanet is All-in in Bitcoin
Since the start of 2024, Metaplanet has been on a mission. It’s not treating Bitcoin as a trend or a hedge. It’s treating it like core infrastructure.
The company has been steadily building what could become one of the most aggressive Bitcoin portfolios in the region. While many companies select exposure through ETFs or managed f unds, Metaplanet is going a different route. It’s buying Bitcoin directly—and in size. To give you an idea, think MicroStrategy, but in Japan.
To fund this ambitious play, Metaplanet has raised over ¥35 billion, or about $226 million. Just last week, it secured another $10 million through the issuance of zero-interest bonds. In a world of rising interest rates, that’s a bold move. But for Metaplanet , it’s all part of the plan.
It’s low-cost capital isn’t just helpful—it’s the foundation of its entire strategy; which is, raise money cheaply, buy Bitcoin, and hold. Simple, but bold!
90% of Revenue from Bitcoin Alone
So far, the plan seems to be working.
Metaplanet expects to generate ar ound ¥3.0 billion this year—roughly $27.5 million—from its Bitcoin strategy alone. That accounts for nearly 90% of its projected total revenue in 2025. Not bad for an asset class many still label “too volatile.”
Tweet Source: https://x.com/gerovich/status/1914153518258360448
The scale of the returns is already drawing attention as the investors across Asia are watching closely. However, Metaplanet isn’t pausing to celebrate. It’s already planning its next move.
The company wants to hold 10,000 BTC by the end of 2025. And, by 2026, it’s aiming even higher at approximately 21,000 BTC. Now interesting thing is that, it is about 1% of Bitcoin’s total fixed supply. To Metaplanet , this isn’t just about returns. It’s about positioning Bitcoin as a critical part of future corporate finance.
Yes, it's ambitious. But the company believes it's possible!
Is this Move a Risky Gamble?
With the recent BTC buy, the comparisons to MicroStrategy and its co-founder Michael Saylor are already rolling in the market. However, unlike companies dipping their toes into crypto, Metaplanet is all-in.
It means, No ETFs, No indirect exposure, rather, it’s only buying Bitcoin directly and a lot.
The strategy is straightforward: raise capital at low or no cost, buy Bitcoin, and hold.
Of course, risks are also involved as Bitcoin is famously volatile. However, Metaplanet seems unfazed. It is thinking years ahead—not days or weeks.
Its big bet? That Bitcoin will become rarer, more valuable, and maybe even essential.
Now, is this move bold and visionary—or dangerously reckless?
Well, Metaplanet isn’t waiting to find out. It is already placing its bet on BTC. And if that bet pays off, the firm won’t just be part of the crypto future, but it could also help define it.
